The client "Annie Ozarks" wanted that classic vintage feel of the rugged outdoor brand.
We sourced many vintage outdoor labels from work-shirt brands to work-boots for the logo design (image to left). The bandana design was also made references many vintage bandana designs that featured illustrated motifs of famous locations.
Both designs feature hand-lettered type.
![](https://cdn.myportfolio.com/4b5eaea9-430a-4607-b47e-9553a5b00767/85f77647-5ed4-4fb3-a89d-6b7c751796bf_rw_3840.jpg?h=17d8957616a8baf92356a19f28f59956)
![](https://cdn.myportfolio.com/4b5eaea9-430a-4607-b47e-9553a5b00767/5d3d7708-675c-4fdb-9183-e89ae1d88071_rw_1920.jpg?h=0d677c0432db23d181ddad1896a381cd)